French multidisciplinary creative from Le Mans, based in London. My practice blends art direction, creative strategy, design, and curation, with and a deep interest in identity, philosophy and culture. Born from insights, and shaped by the evolving space of identity and technology, my work sits at the intersection of storytelling and design.
I think strategically and conceptually to craft narratives that bridge past, present, and future, helping brands, artists, and platforms communicate with purpose, and imagination. When I’m not thinking about advertising or creating self-portraits from my family’s archives, I design and curate Sal:mender Magazine, an exhibition-based publication sharing global diasporic stories through philosophy, and cultural storytelling.